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Business · 3h ago

Amazon adds games to Prime Video to compete with Netflix

By Meridian48 News Desk · Summarised from TechCrunch ·

Amazon is integrating games into Prime Video, aiming to make it a one-stop entertainment hub. The move follows Netflix's strategy of adding party games to its platform. This expansion could increase user engagement and retention for Amazon's streaming service.

Meridian48 take
This is less about gaming innovation and more about Amazon copying Netflix's playbook to keep users inside its ecosystem.
Read the full reporting
Amazon is bringing games to Prime Video →
TechCrunch
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