Business · 2h ago
John Ternus to carry on Cook's legacy, not 'fix' Apple
Reports suggest John Ternus aims to reinvigorate Apple design, but analysis argues the company is healthy. Ternus's role is to continue Tim Cook's legacy and produce more winning designs, not overhaul the company. The narrative of a needed fix misreads Apple's current trajectory and near future.
Meridian48 take
The 'fix Apple' narrative overstates internal turmoil; Ternus's job is evolution, not revolution.
Read the full reporting
Stop saying John Ternus has to fix Apple — the company is fine, his job is simply to carry Cook's legacy forward and yes, to roll out more winning designs →
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