Startups · 5h ago
Go-to-Market Launch Checklist for Technical Founders
A launch is not a single day but a six-week system of positioning, surfaces, and measurement. Technical founders often ship well but launch poorly, missing the before and after phases. The checklist covers positioning, pricing, SEO, instrumentation, and post-launch content to drive activation, not just signups.
Meridian48 take
Solid tactical advice for B2B SaaS founders, though the emphasis on SEO and AI crawlers feels slightly ahead of current adoption curves.
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