Devices · 1h ago
Ford to Embed Apple Maps in EV Platform, BlueCruise Update
Ford will integrate Apple Maps into its Universal Electric Vehicle Platform, starting with a $30,000 midsize pickup truck in 2027. The system will offer natural language directions, real-time traffic, and incident info. Ford also updated its BlueCruise driver-assist system for hands-free highway driving.
Meridian48 take
The deal underscores automakers' reliance on Big Tech for in-car software, but Ford's 2027 timeline raises questions about competitiveness in the fast-moving EV market.
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Ford picks Apple Maps for its next EV platform and updated BlueCruise →
The Verge
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