Business · 1h ago
Facebook to test TikTok-like video feed as user exodus looms
Facebook will test a redesigned video experience later this year, prioritizing short-form content to compete with TikTok. The change, announced by Facebook head Tom Alison, aims to stem user migration to rival platforms. The test will initially roll out to a subset of users.
Meridian48 take
Facebook’s move underscores its reactive strategy, but copying TikTok’s format may not solve deeper engagement issues.
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