Business · 2h ago
AppleCare Plus for Macs and iPads Gets a Price Hike
Apple is raising the price of AppleCare Plus subscriptions for Macs and iPads by $0.50 per month or $5 per year for new sign-ups, according to Bloomberg's Mark Gurman. Existing subscribers will not see a change in their current plans. The increase applies to new purchases starting soon.
Meridian48 take
The modest price bump likely reflects rising repair costs and extended support periods, but for a product already known for high margins, it's a subtle revenue play.
Read the full reporting
Apple’s reportedly raising the price for AppleCare Plus on Macs and iPads →
The Verge
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