Devices · 1h ago
Apple Upgrade Leasing Program Could Let Users Own Devices
Apple is reportedly planning a new subscription service called Apple Upgrade, allowing customers to lease iPhones, Macs, and iPads with an option to own. The program would offer a flexible alternative to upfront purchases or existing installment plans. No pricing or launch date has been announced yet.
Meridian48 take
This shifts Apple from selling devices to selling subscriptions, potentially locking users into its ecosystem while generating recurring revenue.
Read the full reporting
Apple May Let You Own iPhones, MacBooks, iPads With New Subscription →
ProPakistani
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