Business · 19h ago
Apple launches leasing program for iPhone, Mac, iPad, and Watch
Apple today introduced Apple Upgrade, a leasing program backed by Klarna, available in the US. Users can lease iPhones, Macs, iPads, and Apple Watches with an option to upgrade at term end. The program aims to make Apple devices more accessible without upfront payment.
Meridian48 take
This is a financial product, not a tech innovation—Apple is betting on recurring hardware revenue, but leasing terms and interest rates will determine if it's a good deal for consumers.
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Apple Upgrade leasing program launches for iPhone, Mac, iPad, and Apple Watch →
9to5Mac
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