Devices · 1h ago
Apple hikes prices across iPads, MacBooks, citing rising RAM costs
Apple has increased prices on most of its product lines, including iPads and MacBooks, attributing the hikes to rising RAM costs. The price adjustments affect multiple models, with the MacBook Air and iPad Pro seeing notable increases. The move comes as memory chip prices continue to climb globally.
Meridian48 take
While Apple blames RAM costs, the price hikes also pad margins on its highest-volume products, testing customer loyalty in a tightening economy.
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Apple just delivered the worst kind of news: price hikes across many of its major products (even the Neo) — and yes, RAM prices are to blame →
TechRadar
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