Devices · 1h ago
AI memory demand reshapes India's smartphone market
India's smartphone market faces a slowdown as AI features drive up memory requirements, raising device costs. Brands are adjusting pricing and strategies to balance AI capabilities with affordability. The shift reflects how AI is fundamentally altering consumer electronics demand and pricing dynamics.
Meridian48 take
The story underscores a real tension: AI's hardware demands may price out emerging markets, but the headline risks overstating a temporary blip as long-term adaptation is likely.
Read the full reporting
AI-driven memory crunch jolts India’s smartphone market →
TechCrunch AI
ai-memory-crunchindia-smartphones