AI · 4h ago
AI Hype Cycle: How CEOs Keep the Loop Spinning
The article dissects how AI companies manipulate Gartner's Hype Cycle by overpromising, underdelivering, then relaunching with incremental updates to restart the hype. This strategy prevents technologies from reaching stable maturity, keeping investors and customers on a perpetual treadmill. The cycle relies on visionary overpromise as both ignition and reset button.
Meridian48 take
While the analysis is sharp, it overlooks that some genuine breakthroughs do emerge from the cycle—but the pattern of manufactured hype is real and worth watching.
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