Dev Tools · 3h ago
X launches video editor to boost original content creation
X is rolling out a new video editor and recorder for iOS, featuring multilingual captions, green screen effects, and other editing tools. The move aims to encourage creators to post original content rather than reposting stolen videos. The feature is part of X's broader push to compete with platforms like TikTok and Instagram.
Meridian48 take
The tool addresses a real problem but faces an uphill battle against entrenched creator habits and competing platforms' mature ecosystems.
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X adds a video editor to encourage creators to post original content, not stolen reposts →
TechCrunch
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