Policy · 2h ago
TikTok tests AI likeness detection tool for creators
TikTok is testing an opt-in tool that scans for AI-generated likenesses and lets creators report them. The tool is initially available to some US creators, as confirmed by TikTok US spokesperson Zachary Kizer. YouTube is developing a similar detection tool.
Meridian48 take
The tool's opt-in nature and limited rollout raise questions about how effectively TikTok will police deepfakes at scale.
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