Dev Tools · 2h ago
HubSpot's AEO strategy boosts leads by 1850%
HubSpot increased leads by 1850% using an Answer Engine Optimization (AEO) strategy. The approach focuses on optimizing content for AI-driven search engines like Google's SGE and ChatGPT. Aja Frost shared tactics for businesses to adapt their SEO for conversational queries.
Meridian48 take
The headline number is impressive, but AEO is still nascent; results may vary widely by industry and execution.
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HubSpot increased leads by 1850%, and we asked them how: The AEO playbook →
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