Dev Tools · 1h ago
Fix Meta CAPI attribution loss from Telegram bots
Meta ad conversions triggered via Telegram bots often lose attribution because the fbclid parameter exceeds Telegram's 64-character start payload limit. The fix involves storing the click ID server-side and passing a short token instead. This ensures the Conversions API receives the full fbc value for proper ad-to-conversion matching.
Meridian48 take
A practical, niche developer fix for a common attribution bug in Meta-Telegram funnels, but its impact is limited to a specific integration pattern.
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Your Meta CAPI events from a Telegram bot are losing attribution. Here's the fix. →
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meta-capitelegram-bot